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Portfolio

Butter Payments case study: The Athletic

Case study: How The Athletic drove millions in recovered revenue with Butter Payments

The Athletic, one of the fastest-growing sports brands in the world, partnered with Butter Payments to boost customer retention through failed payment recovery.

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Case study: How Athena Club recovered 73% more revenue with Butter

See how Athena Club unlocked 73% more annual recurring revenue by reducing involuntary churn due to failed payments with Butter Payments.

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ebook: 7 ways to end failed payments & maximize recurring revenue

Learn how to reduce failed payments caused by involuntary churn and maximize annual recurring revenue (ARR).

Butter Payment publisher insights

4 payments insights that will change how publishers operate

Big data in action. Get actionable insights that will drive subscriber acquistion and retention.

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Guide: The rise of eCommerce subscriptions

I led the creation of a nine-part guide about how to launch, leverage, and scale eCommerce subscriptions. Three posts rank in the top 10 for their target keywords.

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Case study: How La Colombe grew their subscriber base by 41% with Ordergroove

La Colombe grew its subscriber base by 41% after migrating to Ordergroove. The case study is used in multiple nurture campaigns.

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Dollar Shave Club migrated its seven-figure subscriber base to Ordergroove. I led the press release development, which resulted in a story in MarTech that the CEO of Shopify shared with his 65K LinkedIn followers.

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ExecConnect is ExecOnline's biggest event. I attended the conference and wrote a recap, which was sent to all attendees and prospects.

Research: The real value of the Queen’s crown

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Have you ever wondered how much the Queen's crown is worth? I partnered with a senior content producer to find out.

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I spearheaded a survey about subscription adoption. The results were pitched to eCommerce publications.

Case study: How Furtuna Skin reduced its subscriber churn by 50% in 3 months

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Furtuna Skin migrated to Ordergroove from another subscription solution and boosted its subscription revenue by 100%. This case study was created form a webinar that featured the brand.

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Discover what makes Kodiak Cakes subscriptions successful in this LinkedIn spotlight.

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As a Senior Content Consultant, I developed the methodology for this project and completed the
primary research.

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Shinesty has a massive following on TikTok. I interviewed their social media manager to find out how they did it.

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To boost brand awareness and build partner relationships, I asked 23 e-commerce leaders to share their predictions for 2023.

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